|48||Hours to sell out|
What helped Jack optimise for maximum sales:
Keep 90% of the profit: Take advantage of how we give artists 90% of the profit for sales they generate. Utilise this by adding the trackable artist link to your social profiles and website. When communicating with your fans and followers, give them a clear call to action to visit your profile and click the link
Scarcity: Use lower edition numbers to create scarcity and convey urgency when communicating with your fans and followers. Promote when sales milestones are reached, for example, "Only 50% left"
Realistic pricing: Priced at £70 for 12x16", this was a very well priced artwork. He could have charged more and they likely would have still sold out, but it made it more affordable to a larger audience which would have contributed greatly to the speed at which it sold out