The rustic style is characterised by its use of natural materials, earthy tones, and cosy textures, reminiscent of rural settings like cottage houses. Fans of this aesthetic love how it evokes a sense of comfort and simplicity that instantly makes a space feel more lived-in and more welcoming.
Unlike sleek, contemporary designs that prioritise clean lines and minimalism, rustic interiors tend to embrace imperfections and natural beauty, resulting in an atmosphere that simultaneously feels approachable and timeless. Aside from being quite visually pleasing, this style also brings out a sense of relaxation and nostalgia in those who encounter it, which makes it the perfect choice for homeowners seeking to create a peaceful oasis for themselves amidst their hectic lifestyles.
In addition, incorporating rustic elements into a space as small as an apartment can make it seem a lot more expansive and grounded. With raw textures, vintage furniture, and elements of nature in art prints and other décor, it’s possible for you to achieve a cosy and unpretentious aesthetic that exudes warmth and comfort.
Below, here are some practical strategies from art platform DROOL for how to transform your apartment into a homey, rustic haven that invites any occupant or visitor to unwind and be at peace:
1) Feature Natural Materials

One of the most effective ways to quickly bring a rustic charm to your apartment is to populate it with natural materials. These will add texture and warmth as well as create a sense of connection to the natural world, which is a key feature of rustic design.
You can start by incorporating more wooden furniture into your living space. Look for reclaimed or distressed wood pieces that have a worn, lived-in look. For example, a rustic wooden dining table or coffee table can serve as a centrepiece for your living area, while smaller items like wooden picture frames, acrylic poster frames or acrylic photo frames in wood hues, wooden shelving, or wood trays can subtly introduce the rustic theme without overwhelming other design elements in the room.
In addition to wood, materials such as linen, wool, and cotton can soften the overall aesthetic of the space and impart it with a distinctly rustic feel. Consider introducing these into your décor through cushions, throw blankets, and curtains.
Finally, you can add stone elements into the mix for a beautifully textured touch. Stoneware vases, ceramic bowls, or stone candleholders can balance out the softness of wood and cotton with natural ruggedness and sharpness.
2) Use a Neutral and Earthy Colour Palette
The colours you choose for your apartment décor will also be key to achieving a homey and rustic ambience. A neutral and earthy colour palette will do a lot to establish a calm, serene environment while enhancing the warm simplicity that traditionally characterises rustic interiors.
You can use soft, muted colours such as cream, beige, and soft grey as part of your base, as well as for walls, upholstery, and larger furniture pieces. Neutral tones will create a versatile foundation for the rest of your décor, allowing you to layer additional textures and accents without the space feeling too busy or cluttered.
To prevent the space from seeming too monotone, on the other hand, include more striking accent colours like terracotta, deep green, or mustard yellow. These will complement the colour that you choose as your neutral base while adding depth and character to the area.
3) Add Cosy Textures
Speaking of textures, be sure to pick and layer cosy ones to bring out that rustic vibe. Layered rugs, such as a soft woollen rug over a woven jute one, will add depth and contrast to a space while also providing a cosy, tactile experience. Take it further by draping knitted or woven throw blankets over your sofas, chairs, or beds.
4) Incorporate Greenery and Indoor Plants
Nature and the outdoors remain iconic to the rustic style, and no rustic-inspired apartment will be complete without a little greenery. Furnish your space with potted plants like ferns, trailing ivy, or small trees that thrive indoors. These plants will introduce freshness and vibrancy while also softening any sharp edges and corners that stand out. If space in your apartment is limited, you can definitely make do with smaller plants on window sills, shelves, or in hanging planters.
5) Add Personal Touches and Handcrafted Pieces
Lastly, add your own personal spin to the rustic atmosphere by personalising the space and incorporating bespoke artwork or handcrafted items. Finish the space with some handmade décor such as pottery, woven baskets, or macramé wall hangings, for example. Handmade items also often carry a unique story with them and introduce a sense of craftsmanship that complements the rustic aesthetic perfectly.
Nature-inspired art prints, landscapes, or hand-drawn sketches, on the other hand, will be perfect for the rustic vibe while connecting the interior to the natural world. To further tie the artwork into the rustic theme, use frames made of wood or other natural materials. Here at DROOL, we have an extensive collection of art prints that can help enhance the homey feeling of your space, and we can also send the prints framed using top-quality wood and in colours that complement your rustic interiors.
Regardless of whether you live in the city or closer to the outdoors, these design choices will bring the warmth, comfort, and timeless charm of rustic life to your home. Take inspiration from nature and simpler things and create the perfect rustic retreat with one-of-a-kind art pieces from DROOL.